Make your Web Pages Display Faster
Make your Image File Size Smaller
Until everyone has a super-fast connection to the Internet,
how small you can make your files can make the difference between
whether your visitors stay or leave.
Making your pictures physically smaller by resizing and
cropping them is a good first start. Compressing them further
as you export them finishes the job.
A good graphics program uses a compression scheme to throw away
some of the information in your images, but saves just enough so
that the images look good.
The result is a smaller file size, which means that your images
take less time to download.
This is sometimes referred to as "Image Optimization."

Compare the two images above. There's not much difference between
them, but notice that the file size has been reduced from 118948
bytes (118.9K) to 7251 bytes (7K).
Here the compression is set at 20%. (In PhotoPaint, click on the
Preview button to see the results of the compression.)
In the images below, notice that the cars and the building in the
image on the right are blurry and indistinct.
The image on the left is the original, and the one on the right
is 70% compressed. The resulting file size is a terrific 3K, but
the quality is unacceptably poor.

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